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alt=\u0022\u7247\u5c71\u6b63\u901a_VEGEO_VEGECO_007.jpg\u0022 \/\u003E\n \u003C\/picture\u003E\n\n\t\t\t\t\u003C\/div\u003E\n\n\t\t\t\t\u003Cdiv class=\u0022inf\u0022\u003E\n\t\t\t\t\u003Cdiv class=\u0022inf-head\u0022\u003E\n\t\t\t\t\t\n \u003Cdiv class=\u0022description\u0022\u003E\n \n \n \u003Cspan class=\u0022from\u0022\u003E\n Wanderwall\n \u003C\/span\u003E\n \u003C\/div\u003E\n \t\t\t\t\u003C\/div\u003E\n\t\t\t\t\n\t\t\u003C\/div\u003E\n\t\t\n\t\u003C\/div\u003E\n\u003C\/div\u003E\n \n\u003Cdiv x-data=\u0022picture\u0022 class=\u0022widget picture\u0022\u003E\n\t\u003Cdiv class=\u0022wrapper\u0022\u003E\n\t\t\u003Cdiv class=\u0022image_box\u0022\u003E\n\t\t \u003Cpicture data-lmg=\u0022https:\/\/image-cdn.learnin.tw\/bnextmedia\/image\/album\/2017-06\/img-1497001758-56077.jpg?w=2000\u0026amp;output=webp\u0022\n\t\t\t\t\t\tdata-title=\u0022\u7247\u5c71\u6b63\u901a_VEGEO_VEGECO_003.jpg\u0022\n\t\t\t\t\t@click=\u0022open()\u0022 class=\u0022image cursor\u0022\u003E\n\t\t\t\t\t\u003Csource srcset=\u0022https:\/\/image-cdn.learnin.tw\/bnextmedia\/image\/album\/2017-06\/img-1497001758-56077.jpg?w=2000\u0026amp;output=webp\u0022 media=\u0022(min-width: 1200px)\u0022\u003E\n\t\t\t\t\t\u003Csource srcset=\u0022https:\/\/image-cdn.learnin.tw\/bnextmedia\/image\/album\/2017-06\/img-1497001758-56077.jpg?w=900\u0026amp;output=webp\u0022 media=\u0022(min-width: 400px)\u0022\u003E\n \u003Cimg loading=\u0022lazy\u0022 src=\u0022https:\/\/image-cdn.learnin.tw\/bnextmedia\/image\/album\/2017-06\/img-1497001758-56077.jpg?w=600\u0026amp;output=webp\u0022 alt=\u0022\u7247\u5c71\u6b63\u901a_VEGEO_VEGECO_003.jpg\u0022 \/\u003E\n \u003C\/picture\u003E\n\n\t\t\t\t\u003C\/div\u003E\n\n\t\t\t\t\u003Cdiv class=\u0022inf\u0022\u003E\n\t\t\t\t\u003Cdiv class=\u0022inf-head\u0022\u003E\n\t\t\t\t\t\n \u003Cdiv class=\u0022description\u0022\u003E\n \n \n \u003Cspan class=\u0022from\u0022\u003E\n Wanderwall\n \u003C\/span\u003E\n \u003C\/div\u003E\n \t\t\t\t\u003C\/div\u003E\n\t\t\t\t\n\t\t\u003C\/div\u003E\n\t\t\n\t\u003C\/div\u003E\n\u003C\/div\u003E\n \n\u003Cp\u003E\u3000\u003C\/p\u003E\n\u003Cblockquote\u003E\n\u003Cp\u003E\u7247\u5c71\u6b63\u901a\u5275\u7acb\u7684Wanderwall inc.\u003Cbr \/\u003E\n\u003Ca href=\u0022http:\/\/wonder-wall.com\u0022 title=\u0022\u9023\u7d50\u8aaa\u660e\u0022\u003Ehttp:\/\/wonder-wall.com\u003C\/a\u003E\u003C\/p\u003E\n\u003Cp\u003EVEGEO VEGECO \u6839\u6d25\u003Cbr\u003E\n\u5730\u5740\uff1a\u003Ca target=\u0022_blank\u0022 href=\u0022https:\/\/www.google.com\/maps\/dir\/\/35.7205973,139.7623613\/@35.7205552,139.6922528,12z\u0022 title=\u0022\u9023\u7d50\u8aaa\u660e\u0022\u003E103, 1-26-5 \u6839\u6d25, \u6587\u4eac\u5340, \u6771\u4eac\u003C\/a\u003E\u003Cbr\u003E\n\u003Ca href=\u0022http:\/\/www.vegeovegeco.com\/\u0022 title=\u0022\u9023\u7d50\u8aaa\u660e\u0022\u003Ehttp:\/\/www.vegeovegeco.com\/\u003C\/a\u003E\u003C\/p\u003E\n\u003C\/blockquote\u003E\n","authors":"Stephie Chiu","editor":"Stephie Chiu","date":"2017.06.09","date2":"Jun.09","time":"06:05 PM","my_publish_date":"2017-06-09T17:50:00+08:00","to_publish_date":"2017\/06\/09","url":"https:\/\/www.shoppingdesign.com.tw\/post\/view\/1840"}
片山正通打造最美蔬果店！把設計壓到最低，展現蔬果純粹美感
圖片來源=Wanderwall
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這或許是東京最樸素卻也最具設計美感的蔬果店了！東京下町的「VEGEO VEGECO 根津」，找來知名設計師片山正通擔綱空間設計，以最低限的設計創造出最飽滿的設計感。
這或許是東京最樸素卻也最具設計美感的蔬果店了！日本專門以販售九州、宮崎產的有機蔬果與水果冰沙的網購品牌VEGEO VEGECO，在東京下町根津開設了新的實體店面「VEGEO VEGECO 根津」，找來知名設計師片山正通擔綱空間設計，並由平面設計師平林奈緒美負責店鋪logo與其他視覺宣傳。
片山正通是日本知名設計師，有「空間潮流教父」之稱，曾操刀過數個國際知名的品牌空間，包含知名潮牌A BATHING APE的日本以及全球各分店、UNIQLO日本&全球旗艦店、NIKE日本原宿東京旗艦店等，近年還為Lexus打造全新概念店Intersect by Lexus。
這次打造蔬果店，他以最低限的設計創造出最飽滿的設計感。「我們的目標是創造一個極簡空間，空間裡最直接的影響力是來自於產品——每天從九州產地直送來的蔬果。」其靈感來自於日本古早味的地方小型蔬果店「八百屋」，像這樣的小型蔬果店，空間設計十分簡單、功能明確，店內氣氛完全來自於所販售產品本身的質量。然隨著時代趨勢變遷，像「八百屋」這樣形式單純的店慢慢消失，這次的設計就是要重新找回古早單純的精神，片山正通以過去的形式為本，重新詮釋出新的面貌。
把空間的設計壓到最低，讓產品本身的質量來決定店內的氛圍，反而創造出最具設計感的面貌。「VEGEO VEGECO 根津」十分簡單的空間色彩和設計中，突出了新鮮蔬菜水果的視覺味覺，一眼望去，色彩斑斕之餘，更有種與土地親近的溫度感。「VEGEO VEGECO 根津」謹慎挑選產品，店內除了一般蔬果，還能買到東京都心難以見到的稀有蔬果，也有可即食的冰沙、冷壓蔬果汁、水果穀物麥片等商品。即使不為了買菜，也能隨時走進逛逛，感受日常的視覺美感。
片山正通創立的Wanderwall inc.
http://wonder-wall.com
VEGEO VEGECO 根津
地址：103, 1-26-5 根津, 文京區, 東京
http://www.vegeovegeco.com/
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