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2023 新春兔年限定藥盒：日本百年藥廠 AFC 聯手台灣插畫家 WHOSMiNG，限量推出
2023/01/06
Stephie Chiu / 文字整理
圖片提供／AFC
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日本百年藥廠 AFC 聯名台灣人氣插畫家 WHOSMiNG 限量推出 2023 新春限定的《卯兔年元氣藥盒》，方便旅人們在旅途中也能補充必要的保健品。
出遊旅行也要保健平安，日本百年藥廠 AFC 聯名台灣人氣插畫家 WHOSMiNG 限量推出 2023 新春限定的《卯兔年元氣藥盒》，方便旅人們在旅途中也能補充必要的保健品，隨時保持容光煥發的好臉色與精神！
AFC 台灣區總經理廖昱喬提到，疫情之下，大家更關注日常的身體保健以及增強抵抗力，這次會有這樣的企劃便是從「預防醫學」的角度出發，並邀請擅長以生活感插畫營造畫面的 WHOSMiNG，為 AFC 呈現新一年度元氣滿滿的主視覺。
AFC x WHOSMiNG《卯兔年元氣藥盒》設計亮點
WHOSMiNG 此次以年輕角色結合兔年意象，人物設定上以年輕男女為主角，頭戴兔耳朵與 2023 的生肖年結合，同時也加入許多熱鬧元氣的兔子陪伴，讓畫面生動有趣。畫面中的白鶴與富士山景，除了象徵 AFC 來自日本的品牌精神，也呼應發源於靜岡的藥廠。以 AFC 品牌的紅與象徵活力的黃，點綴出活潑氣氛的意象，透過富有生命力的可愛畫面，讓消費者對品牌擁有親近感，並將歡樂畫面延伸到系列藥盒、提袋與明信片上。
《卯兔年元氣藥盒》容量為六格裝、每格皆有獨立上蓋，可分開保存每日所需的保健品，每格可裝入約5-6顆大小不等的維他命，體積小容量大，方便旅人們在旅行時的保健品收納；有兩款設計，隨機出貨，單盒售價480元，另外也有推出加購價跟滿額獲贈活動，詳情可於 AFC 官網 查詢。
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