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href=\u0022https:\/\/www.calbee.co.jp\/\u0022\u003Ehttps:\/\/www.calbee.co.jp\/\u003C\/a\u003E\u003C\/p\u003E\n\u003C\/blockquote\u003E\n","authors":"\u6d2a\u96c5\u7b60","editor":"\u6d2a\u96c5\u7b60","date":"2021.06.10","date2":"Jun.10","time":"06:05 PM","my_publish_date":"2021-06-10T17:02:00+08:00","to_publish_date":"2021\/06\/10","url":"https:\/\/www.shoppingdesign.com.tw\/post\/view\/6703"}
日本 Calbee 聯名插畫家長場雄！薄鹽、披薩 2 種口味包裝：以簡單線條描繪生活日常，還推出托特包等周邊
圖片來源／Yu Nagaba
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日本Calbee聯名插畫家長場雄，打造薄鹽、披薩 2 種口味包裝設計。長場雄以簡單線條描繪生活日常，還推出托特包等一系列周邊商品！
日本經典洋芋片品牌Calbee過去經常推出聯名款紀念包裝，此次他們特別聯手日本超人氣插畫家長場雄（Yu Nagaba）打造了特別款的包裝，分別有兩種口味：薄鹽與披薩，兩款包裝分別都以純白色作為背景，搭配長場雄以簡單線條描繪生活日常的專長，讓吃洋芋片似乎也能感受到一股平凡的幸福感；值得一提的是，除了洋芋片包裝外，兩方還攜手推出了托特包、T恤等多款周邊商品！
日本Calbee創立於1949年，是當地相當知名的零食品牌，尤其以洋芋片及薯條兄弟等產品著名，雖然Calbee為老品牌，但這幾年他們不斷地推出新的口味，像是麻辣火鍋口味等，也不斷地祭出聯名包裝，就是為了抓住年輕人的眼球與胃口；而長場雄是日本相當知名的插畫家，他的作品常見於日本生活風格雜誌，尤其擅長以簡約的黑白線條帶出人像特色與日常生活感，是時下年輕人相當喜愛的視覺語彙。
Calbee與長場雄兩方攜手合作不僅帶來了新鮮感，也為大眾帶來驚喜。此次推出的洋芋片包裝共有薄鹽與披薩兩種口味，在包裝的插畫上可以看見一名男生坐在滑板上吃著洋芋片的樣貌，即為披薩口味；而另一款為一位女生依偎在男生肩上共享洋芋片的畫面則為薄鹽口味。先不論口味是否合胃口，但光看到如此簡約又療癒的包裝設計就讓人很想收藏！
據了解，此次聯名的洋芋片包裝為限量款；但兩方除了共同攜手打造洋芋片包裝外，還推出了長、短T恤，連帽運動衫、帆布袋、馬克杯，而這些商品上的圖案有出現更多長場雄的創作繪圖，如果有特別喜歡的款式，可別忘了提早下單，因目前一些熱門商品已經售完，而洋芋片則已從6月1日起在日本14個縣市的7-11開始發售，欲知更多商品詳情可至相關網站查詢。
長場雄線上商店
https://yunagaba.stores.jp/
Calbee官網
https://www.calbee.co.jp/
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