體驗設計，不僅讓用戶感受到良好的服務，更是創造打動人心的感官享受。一起從四大面向，學創意思維及商業策略方法！
⏳ 年度唯一場次！4.28 即將開課 ➤➤ https://bit.ly/3Ev1I5l
❝ 體驗設計，不僅是讓用戶感受到良好的服務，
更是創造打動人心的感官享受。 ❞
科技日新月異，藝術創意載體與時並進。產品不再是單純的賣買，它也橫跨商業及藝術、實體到虛擬、甚至線上線下彼此導流互轉。
如何運用「設計」及「體驗」為各領域產業帶來創意及商機，甚至提升更高的商業價值？而品牌方如何透過多樣化管道，傳遞他們的核心價值？團隊又該從中協助企業創造完整的品牌體驗，發展合宜的策略並拓展業務？
❝給品牌策略、創意人的「體驗設計」課❞
➤ 藝術美學 ✕ 科技整合 ✕ 創意行銷
跟著叁式UltraCombos 創辦人、WHYIXD何理互動設計 創辦人、豪華朗機工 創辦人、dosomething studio 創意總監，從用戶體驗、跨界整合、創意實踐、藝術共創，學創意思維及經營策略方法🔥！
◦ 6 小時全天講座
◦ 業界資深設計師、藝術家的設計觀點、創作靈感
◦ 獨特創意思維、創造用戶共感、提升美學影響力及商業價值
PART1 ‧ 用戶體驗
以數位科技塑造品牌美學
09:30-11:00 ｜曾煒傑 / 叁式 Ultra Combos 創辦人
課綱重點 ➤
．整合空間、內容與品牌的體驗詮釋
．科技如何創造情緒的鋪陳與堆疊
．品牌塑造與互動設計的創新
精彩案例及作品 ➤
捷安特自行車文化探索館、Gogoro MixDance、2022臺北時裝週、Digiwave、臺灣設計展、鄧紫棋 第30屆金曲獎現場演出、蔡健雅 列穆尼亞演唱會、海尼根時空旅人、《第七感官》、《永恆的直線》...
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鄧紫棋 表演節目『STREAMING』—第30屆金曲獎頒獎典禮表演節目
PART2 ‧ 跨界整合
科技創新與文化創意的共融
11:15-12:45｜葉彥伯 / WHYIXD 何理互動設計 創辦人
課綱重點 ➤
．視覺藝術的跨領域整合與實踐
．藝術創作與商業機制的結合與運用
．NFT 藝術新宇宙的未來與趨勢
精彩案例及作品 ➤
蛋堡《分秒Beat爭》演唱會、台灣首檔NFT視覺藝術展「reSync: Love」、X-site計畫首獎《膜》、新竹光臨藝術節《島嶼星圖》、《觀月計劃》、《Channels》...
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蛋堡 Soft Lipa feat. Puzzle Man《分秒 Beat 爭》
PART3 ‧ 藝術共創
讓藝術走入生活
14:00-15:30｜林昆穎 / 豪華朗機工 創辦人
課綱重點 ➤
．虛實體驗的策略與整合
．公共藝術創作裡的理念與美學
．城市美學行銷：都市創新與市民共感經營
精彩案例及作品 ➤
臺北世大運導演、臺灣文博會「數據廟」策展人、白晝之夜藝術總監、臺灣燈會、花博會《聆聽花開的聲音》、臺北當代藝術博覽會《太陽之詩》、2020白晝之夜《南港通電》、《府城流水席》...
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PART4 ‧ 創意實踐
藝術的創新思維與轉譯
15:45-17:15｜王宗欣 / dosomething studio 創意總監
課綱重點 ➤
．科技、藝術和展演的跨界體驗企劃
．視覺設計的實戰經驗、策略思考與創意手法
．用戶需求與商業價值的設計轉化
精彩案例及作品 ➤
金馬、金曲、金鐘典禮視覺、蛋堡《家常音樂》MV、張惠妹 ASMeiR NFT 活動網站、2021文博會 圖像授權展「萬神殿」、2020臺北時裝週、臺灣設計展...
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蛋堡 Soft Lipa 《家常音樂》MV
❚ 課程對象
· 尋求創意突破與行銷趨勢的品牌策略規劃、行銷及企劃人員
· 欲了解藝術及科技體驗市場及實務的藝文產業工作者、整合規劃顧問
· 對策展、藝術、文化創意有興趣的跨領域工作者
❚ 報名資訊
〖本活動目前將如期開辦，為因應新型冠狀病毒，活動現場將全面升級防疫作業標準；並視防疫指揮中心的最新指示，進行活動規劃調整。〗
時間：2022.4.28（四）09:30-17:15（09:00 開放報到）
地點：張榮發國際會議中心8樓801廳（台北市中正區中山南路11號）
◦ 早鳥優惠票：NT$3,200（原價NT$3,600）⚡⚡ 4/22前報名
◦ 三人以上團體票：NT$3,000/人
◦ 雜誌訂閱套票：NT$4,000/人（含4/28課程＋《Shopping Design》雜誌1年4期）
❚ 重要須知
1.課程發票將於課後5個工作天內以郵局掛號寄出。
2.報名後，若無法出席課程，請於課前來電或來信告知，可為您保留名額一年，一年內若對其他課程有興趣可轉移至該堂課。
3.如需申請退款請於課程開始日前 8 個工作天告知，我們將收取課程的一成費用以及銀行轉帳之手續費，逾期恕不受理。
4.本課程附贈午餐及茶飲。
5.凡訂購本課程即贈送《Shopping Design》雜誌 2 期，自 2022 年 6 月號起算。
自2016年創辦，累積邀請超過 100 位設計師、策展人、創意人、品牌主，透過全天課程企劃，提供與時俱進、系統化的知識觀點、設計思維和經營策略，以「視覺設計」、「品牌經營」、「創意企劃」為三大核心主題，深入探索新一代消費情境、品牌價值，與風格商業機會。
