{"id":399,"title":"\u65b0\u52a0\u5761\u6587\u5177\u54c1\u724cBynd Artisan\u7684\u6f02\u4eae\u8f49\u578b","small":"https:\/\/3.bp.blogspot.com\/-W6aK9-2nyME\/VtlXfW60GjI\/AAAAAAACA0o\/_KR5ZNuIm7M\/s1280\/","medium":"https:\/\/3.bp.blogspot.com\/-W6aK9-2nyME\/VtlXfW60GjI\/AAAAAAACA0o\/_KR5ZNuIm7M\/s1280\/","large":"https:\/\/3.bp.blogspot.com\/-W6aK9-2nyME\/VtlXfW60GjI\/AAAAAAACA0o\/_KR5ZNuIm7M\/s1280\/","feature_picture_source":"","to_publish_time":"2016-03-07 17:38:00","updated_at":"2019\/09\/17","editor_name":"\u85cd\u90c1","editor_title":"","canonical_url":null,"summary":"\u65b0\u52a0\u5761\u6587\u5177\u54c1\u724cBynd Artisan\u7684\u6f02\u4eae\u8f49\u578b","keyword":null,"is_ads":false,"is_ai":false,"page_title":"\u65b0\u52a0\u5761\u6587\u5177\u54c1\u724cBynd Artisan\u7684\u6f02\u4eae\u8f49\u578b","authorinfo_id":0,"tags":[{"slug":"Design 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Atelier\uff08Holland Village\uff09\u003C\/strong\u003E\u003Cbr\u003E\n\u5730\u5740\uff1a44 Jalan Merah Saga, #01-54, Singapore 278116\u003Cbr\u003E\n\u003Ca href=\u0022http:\/\/www.byndartisan.com\u0022\u003Ewww.byndartisan.com\u003C\/a\u003E\u003C\/p\u003E\n\u003C\/blockquote\u003E\n\u003Cp\u003E######\u5716\u7247\u63d0\u4f9b\uff1dLavender Chang, Arron Teo\u003Cbr\u003E\n####\u672c\u6587\u51fa\u81ea\u003Ca href=\u0022http:\/\/www.shoppingdesign.com.tw\/magazine\/view\/126692\u0022 title=\u0022\u300aShopping Design\u300b88\u671f\u300c\u57fa\u672c\u7684\u7f8e\u5b78\u300d\u0022\u003E\u300aShopping Design\u300b88\u671f\u300c\u57fa\u672c\u7684\u7f8e\u5b78\u300d\u003C\/a\u003E\u003C\/p\u003E\n","authors":"","editor":"\u85cd\u90c1","date":"2016.03.07","date2":"Mar.07","time":"03:05 PM","my_publish_date":"2016-03-07T17:38:00+08:00","to_publish_date":"2016\/03\/07","url":"https:\/\/www.shoppingdesign.com.tw\/post\/view\/399"}
新加坡文具品牌Bynd Artisan的漂亮轉型
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新加坡文具品牌Bynd Artisan的漂亮轉型
擁有七十年歷史的藝聯（Grandluxe），是新加坡老字號的書本裝訂商，以製造和批發筆記本著稱。隨著印刷業逐漸式微，公司在兩年前創立品牌Bynd Artisan，其高品質的手工文具在國內外迅速取得良好口碑。去年底在充滿波西米亞風情的荷蘭村開設嶄新店面，提供顧客挑選紙張和封面材料，由老師傅現場為顧客製作專屬個人的筆記本。
而這裡還附加咖啡館，並定期開設書本裝訂和皮革首飾等工作坊。除此之外，他們和當地品牌經常跨界合作，依據不同材料之特性加以發揮，創造各種可能性。近期和新加坡服飾品牌OngShunmugam聯名推出印有典雅花紋的手拿包，由Bynd Artisan提供皮革材料，讓包包內層更為牢固、有質感，成品風韻十足。保留傳統工藝之餘，品牌的當代創意經營亦令藝聯脫胎換骨，值得諸多傳統品牌參考借鑑。
Bynd Artisan Atelier（Holland Village）
地址：44 Jalan Merah Saga, #01-54, Singapore 278116
www.byndartisan.com
######圖片提供＝Lavender Chang, Arron Teo
####本文出自《Shopping Design》88期「基本的美學」
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